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University of Missouri Campus Stores Partners with Textile and Apparel Management Program

Experiential Learning Scholarship provides hands-on experience at a national buying show

Published April 8, 2016

five women pose on the CAMEX trade show floor

From left, Tiffany Anderson-Hustedde, Dr. Sarah Southworth, Alexandra McCrosky, Courtney Norris and Cristy Phelps, University of Missouri Campus Stores senior buyer, worked the CAMEX trade show floor in Houston, Texas, March 6, 2016.

The University of Missouri Campus Stores launched a scholarship last year that provides funding for one faculty member and two students to attend CAMEX, the largest trade show and educational event in the college store industry. The Experiential Learning Scholarship connects classroom learning with hands-on experience to encourage future retail careers.

Last month, Tiffany Anderson-Hustedde, associate director of brand management for campus retail, accompanied Dr. Sarah Southworth of the College of Human Environmental Sciences textile and apparel management program, and two students majoring in textile and apparel management to Houston, Texas for CAMEX.

At CAMEX, students Alexandra McCrosky and Courtney Norris, along with Dr. Southworth, attended educational sessions and worked the trade show floor with Anderson-Hustedde and her buying team. This gave them a unique opportunity to meet with vendors from hundreds of companies, including Dooney & Bourke, Nike, Under Armour and Bed, Bath & Beyond.

Working side-by-side with MU buyers, McCrosky, a senior from West Plains, Missouri, and Norris, a junior from Cedar Park, Texas, learned about identifying new leads, negotiating prices, quantities and delivery times, and balancing profitability with customer price thresholds.

Dr.  Southworth and her students found that CAMEX provided a practical application of what is taught in the retail and merchandising curriculum.

The trip was "one of the coolest opportunities I’ve had thus far as a TAM student," Norris said. "I fell in love with the idea of buying for a collegiate store. It is a different path than fashion-specific buying, but I could see myself fitting in with the types of people that work within that world. I’m so grateful to the buying team for not only bringing me on the trip, but truly taking the time to mentor me throughout the tradeshow."

Published by the Division of Student Affairs, 211 Jesse Hall, Columbia, MO 65211 | Phone: 573-882-6776 | Fax: 573-882-0158 | E-mail: StudentAffairs@missouri.edu

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Last updated: Aug. 15, 2017